OK Tire Canada Announces New All-In-One Tire

Even though we don't want to admit it, summer is almost over and winter is quickly approaching. Along with the frigid weather, snow storms and ice pellets, Canadian drivers need to be conscious of switching our their summer tires for winter ones. We all know this can be quite the hassle! As such, there are plenty of Canadians who keep one set of tires the whole year. OK Tire will be promoting their new all-in-one tire via Facebook starting (September 4, 2009) and you could have a chance to win a set of tires. For more information, click here or check out the contest on Facebook.

Drivers who don’t switch out their tires when seasons change do have a second alternative. The All-in-one tire with the snowflake and mountain symbol meets traction requirements for snow and are recognized by Transport Canada and the Rubber Association of Canada.
“The All-in-one tire is a good alternative for drivers who don’t install winter tires,” says Sims. “Drivers can leave All-in-one tires on their vehicle year-round and, while they’re not as effective on snow as winter tires, they’re still a better alternative for people who rely on all season tires in winter conditions.”

For the complete press release, read below.

Drivers encouraged to install proper tires for cold weather driving

Winter is fast approaching, but people shouldn’t wait for the snow to fly before they install winter tires.

“Tires are a critical piece of equipment,” says Greg Sims, President and CEO, OK Tire. “While the industry has worked to educate Canadians about risks, we know there are still some drivers who don’t install winter tires and rely on all season or summer tires instead.” According to the Rubber Association of Canada, modern winter tires offer 50 per cent more winter traction than all season tires.

But drivers who don’t switch out their tires when seasons change do have a second alternative. The all-in-one tire with the snowflake and mountain symbol meets traction requirements for snow and are recognized by Transport Canada and the Rubber Association of Canada.

“The all-in-one tire is a good alternative for drivers who don’t install winter tires,” says Sims. “Drivers can leave all-in-one tires on their vehicle year-round and, while they’re not as effective on snow as winter tires, they’re still a better alternative for people who rely on all season tires in winter conditions.”

While tire options may seem overwhelming to some, a tire service technician can help drivers to determine which options best meet their needs. “Durability and traction are just two considerations, a technician can also help you understand your options in terms of ride comfort, fuel efficiency, and appearance,” says Sims. “In recent years, we’ve seen advances in technology and there are more tire options available than ever before.”

Drivers can also take other simple steps to stay safe in winter months. Checking tires for signs of wear each month is a good habit, and using a gauge to check tire pressure anytime the temperature changes more than 15 C will reduce the risk of under-inflation. Under-inflation is the most common cause of tire failure and can lead to accidents caused by poor braking, steering and acceleration.

For more information:

Transport Canada, the Automobile Protection Agency and Rubber Association of Canada produced a series of six short videos to demonstrate the importance of winter tires. The videos are available on YouTube and can be found by searching for “Winter Tire Demonstration” (See http://www.youtube.com/watch?v=P03wqClnq-0&feature=channel for module 1).